British Columbia Goes Mobile?

Sep 17, 2011
British Columbia Goes Mobile?
The British Columbia Lottery Corporation presents new plans

The latest reports from the Canadian province of British Columbia involve an announcement made by the British Columbia Lottery Corporation that it plans to expand its offering to involve mobile gambling from smartphones or computer tablets.

Reportedly, its PlayNow website should be transformed into smartphone and tablet apps., so the corporation already called on mobile app developers to design a system that will deliver its online gambling games to mobile devices.

According to corporation, the website wasn't designed for mobile devices, whose use is blooming among Canadians, especially in case of smartphones and tablets. Their numbers say that almost 3,000 people already use devices such as the iPad to access PlayNow, with many more using mobile apps to gamble through unregulated foreign online casinos.

And although a number of politicians criticized such a venture, cautioning that this would be a risky project since mobile devices are mostly used by younger population, Michael Graydon, the president and CEO of the B.C. Lottery Corporation, stressed that the Corporation is simply answering a demand that already exists.

"We're not creating the channel. We are responding to a channel that exists today,” he said. "A majority of the 2,000 websites that are illegally operated in this country and accessible here in British Columbia have mobile applications today."

"We're one of 2,000 — the difference being that a lot of the safeguards around age verification, responsible gaming and those types of components are forefront in our site," he concluded.
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