2nd of June 2011 Author: Glo Wood
The deal covers top game brands
It has been reported this week that a well-known gambling software and game provider International Game Technology has closed a deal with online scratch card specialist NeoGames to create online instant win and scratch card games by means of sublicensing top games, such as Monopoly, which will be the first sub-licensed brand, with the release of Monopoly Riches.
The instant win game is available to all NeoGames' branded operations, with multiple currency and language options, and the main prize of 200,000 currency units. It will contain all the classic Monopoly symbols, such as Chance, Community Chest and Go, Jail, Just Visiting, Electric Company, Water Works and Free Parking spaces.
It was stated by Gideon Bierer, IGT executive vice president of Interactive : 'Taking the brands we work with to a wider audience is a great opportunity for IGT, NeoGames and their players. We have worked closely with NeoGames to ensure that the Monopoly Riches online instant win game provides players with the universally recognised excitement that the brand delivers."
On the other side, NeoGames International Managing Director, Shay Bar-Josef, said: 'This is an exciting moment for us as we are now able to offer first-class branded content for our instant win and scratch card online games.'
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