10th of July 2011 Author: Glo Wood
Imagine this. You are in your living room, working out to your very favorite exercise video when suddenly a magical bingo lady appears in front of your eyes. She's wearing a red pageant gown with a Sun Bingo sash, white balls stuck to her head, floating bingo balls round her and she's telling you all about a deposit special. This is the concept of the new Sun Bingo TV commercial. It introduces their brand new bubbly mascot, Bubbles. Sun Bingo's 200% First Deposit Bonus which offers players £30 to play with for a £10 deposit is the focal point of the July 2011 ad.
Bubbles will be competing against some big time rival mascots such as the loveable Jackpotjoy Queen and the sly Foxy Bingo fox. Sun Bingo says that Bubbles will appear in their ads over the next 12 months.
Richard Gale, brand director for The Sun, commented: "It is the first time we've had a year-long creative look and feel for our Sun Bingo advertising and it really brings the site to life.'
'I am confident it will be a powerful tool for us in attracting and retaining players across the year."
Now, wouldn't you rather play Sun Bingo?
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