24th of August 2012 Author: Ava Jackuard
Gaming software company, Playtech has launched their first mobile bingo product for the Android operating system.
Bingo players may now enjoy their online bingo accounts using Android mobile phones. The mobile app will become available over the next few months for the iOS platform for iPhone and iPad users in addition to a HTML5 version.
Features of the new Playtech mobile app include chat, mini side games and a variety of bingo. It allows players to access 90 ball, 75 ball and 80 ball bingo games including Deal or No Deal Bingo.
Not all of Playtech's licensees offer the mobile product at the moment; however it will become available across the board in the coming months.
Rhys Owen, Head of Bingo, said "This is a significant step for Playtech in terms of cementing our position as the leading supplier of bingo software in the industry as well as offering licensees the largest networked bingo and jackpot liquidity through a new and thriving channel. We've seen the trends in the sportsbook and casino arena's and its only logical that we develop a mobile offering which enables our partners to attract a new type of player as well as giving our licensee's an additional medium through which to engage with their players.
This has been a year in the making and we've invested heavily in customer research in order to provide the most user-friendly and entertaining product possible based on the size constraints of mobile devices. As one of the first suppliers to offer mobile bingo we believe our licensee's will have a distinct advantage over their competitors in terms of platform choice for the player which will assist them in gaining greater market share."
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