El Gordo Lottery Expands to New Markets?

Nov 02, 2012
El Gordo Lottery Expands to New Markets?
Good news for everyone who envied Spanish punters every Christmas for being able to play El Gordo Lottery (Lotería de Navidad)! The organizers of The Big One have enabled punters outside of Spain to take part in this annual ticket sale by buying their ticket or a share of it online.

Played by as many as 98 percent of Spaniards, "the world's richest lottery game" will this year offer an unprecedented prize pool of over Euro 2.5 billion.

The online booking of the tickets is enabled by lottery firm Win Trillions, which will then purchase the tickets through its Spanish agents, print owner's details on it/them, and send them over in shape of a scanned copy.

The draw will be traditionally held on December 22nd and its TV show will be watched by an estimated 20 million viewers, some of whom will continue celebrating on the streets of Spain after the draw.

It was specified by WinTrillions spokesperson Lucy Gold that "El Gordo is the world's oldest and biggest lottery game, regularly attracting TV audiences in excess of 20 million for the three hour draw programme, and now it can be played around the world. The beauty of this game is that you have a great chance of winning, with 360 millionaires guaranteed to be created, winning up to Euro 4 million each."
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