Bingo: Do Looks Matter?


How important are looks? Some say they don't mean much but in terms of bingo design is everything.

Think about the colors of bingo. Online bingo sites tend to love pink. They splash pink, purple is pretty popular too, all over. Why? Most bingo players are women and in theory, women like pink. You've heard the phrase 'pretty in pink'.

Bingo halls are a totally different story but must be broken down by where they are located. Let's take bingo halls in the US for example. They tend to be in a basement of a church, gymnasium or sometimes you'll even find a standalone building. There are long tables, horrible chairs and mediocre snacks at the snack bar. All the games are 75-ball bingo games and someone walks around with a large strip of pull-tabs for sale as the bingo games are in progress. There are players with unbelievable good luck charms including troll dolls, rabbit feet and any other thing you can think of. The hall itself is as plain as can be and the clientele is generally elderly women.

Now let's cross the pond and take a look at UK bingo halls. They are never in the basement of any building. They are buzzing with excited players of all ages from teens to seniors as well as both men and women. There are slot games lined up with all the bright lights and sounds of a casino. There are tables for groups of two or four and whether you would like to have dinner or a cocktail, you can have it there. All the games are 90-ball bingo games and move much more quickly. The atmosphere alone is one reason why bingo clubs in the UK are so successful.

Next time you shy away from anything that isn't 'attractive', ask yourself if looks matter. Whenever bingo is involved the answer is a resounding YES!

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