Spanish Bingo Games Boost North Las Vegas Casino Business

A North Las Vegas casino is expanding its offering with bingo in Spanish.

Bingo Lotería launched at Lucky Club about one month ago.

'The Latin community is a very important segment based on the location,' said Seth Schorr, owner of Lucky Club. 'Locals casinos generally market to people who live within two miles, and based on the location of the Lucky Club, it makes sense to embrace the Hispanic community.'

The bingo game is called in both English and Spanish and is only available with standard paper bingo cars. Schorr says, 'guests like the nostalgia of the paper.'

Each session includes 11 games with the opportunity for players to move on to a bonus round of lotería, a Mexican game similar to bingo using a deck of cards featuring various images rather than numbered balls.

Prizes are based on the color of the card purchased by the player. Prizes may be as high as $1,500 plus a $300 jackpot if you bingo on the 'Caliente Ball.'

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